AI Automation Architect · Sarawak Digital Champion · Kuching
Manager of NGO Relations at Sarawak Tourism Board by day. Builder of AI-assisted workflows, n8n automations, and WhatsApp chatbots by night — and a proud Sarawak Digital Champion empowering local entrepreneurs with digital skills in support of PCDS2030.
About Me
Without a formal IT background, I use AI, no-code/low-code tools, and "Vibe Coding" to translate complex operational needs into practical systems that actually get used.
Designing end-to-end automation pipelines using n8n, LLMs, and WhatsApp API to reduce repetitive manual work for teams and organizations.
Building modern web platforms — from meeting management systems to vendor dashboards — using React, TypeScript, and Tailwind CSS.
Creating trackers, budget systems, and Web App with dashboards powered — turning spreadsheets into governance tools.
Managing NGO partnerships and community engagement programs for Sarawak Tourism Board, supporting sustainable tourism development across Sarawak.
Appointed to raise digital awareness among Sarawak entrepreneurs and communities — contributing practical AI and digital skills training in support of Sarawak's PCDS2030 digital economy objectives.
Experience
From marketing graduate to self-taught tech architect — here's how the journey unfolded.
Appointed as a Sarawak Digital Champion to raise digital awareness and capability among local entrepreneurs and communities. Contributing practical knowledge in AI, automation, and digital tools — directly supporting the digital economy goals outlined in PCDS2030 (Post COVID-19 Development Strategy 2030).
Managing partnerships with NGOs and community organizations to support sustainable tourism initiatives across Sarawak. Concurrently driving internal digital transformation through AI and automation tools.
Independently designing and deploying web-based platforms, AI chatbots, and automation pipelines — bridging operational needs with technology solutions using no-code/low-code and vibe coding approaches.
Deployed a live WhatsApp AI chatbot for the Rainforest World Music Festival, handling visitor and vendor FAQs in real-time using n8n and a live Google Sheets knowledge base.
Foundation in business, marketing strategy, and communications — which now informs how I approach stakeholder engagement and system design with a user-first mindset.
As an appointed Sarawak Digital Champion, I contribute to raising digital awareness and capability among local entrepreneurs and communities — sharing practical knowledge in AI tools, automation, and digital best practices to support the PCDS2030 (Post COVID-19 Development Strategy 2030) vision for Sarawak's digital economy.
Featured Work
Real-world platforms deployed for organizations — not just prototypes.
AI-powered event gamification for MAHA 2026 (Sarawak Pavilion): bilingual AI chatbot, quiz-and-gacha gift redemption, real-time admin analytics. Delivered 807 leads, 594 gifts and 120 perfect scorers in 4 event days.
View Details →Multi-tenant, WhatsApp-native CRM for Umrah travel agencies. Unified inbox, Kanban lead pipeline, AI auto-replies, broadcast and automation workflows — self-hosted and built to scale across 20+ agencies.
View Details →Centralized platform consolidating vendor profiles and engagement records. Dashboard-driven interface reducing duplication and improving coordination across internal teams.
View Details →White-label voucher and credit redemption platform for event organizers, extracted from MELI's proven engine — 906 transactions and RM55,629 redeemed at a 91% rate across 35 vendors at PATA Travel Mart.
Redesigned a legacy meeting system into a modern web platform with interactive dashboards, structured approval workflows, and automated calendar notifications for daily management oversight.
View Details →A live AI-powered WhatsApp chatbot for the Rainforest World Music Festival. Handled real-time visitor and vendor FAQs using a dynamic knowledge base connected to Google Sheets.
End-to-end project submission, approval, and budget tracking system. Integrated audit trails and automated email notifications for improved governance and financial visibility.
View Details →Official bilingual (BM/EN) website for the Sarawak Artificial Intelligence Association — multi-page dark-futuristic design with membership and lead-capture funnels, auto-deployed on Vercel.
View Details →Weekly planner and staff availability tracker for the Stakeholder Relations Unit — leave, outstation and event scheduling with role-based access, audit trail and Google Calendar sync.
A working catalogue of 100 practical web app ideas across event technology, office productivity and utility tooling — each scoped by MVP size, build priority, reusable source, stack and audience. The roadmap behind the next shipping run.
View Catalogue →Build Roadmap
A working catalogue, not a wish list. Every idea is scoped by MVP size, build priority, reusable source, stack and audience — so the next thing I ship is always the next right thing.
All small-sized, no database complexity. Each goes live in days, not weeks — this is where the portfolio count actually moves.
RSVP, check-in, badges, feedback, certificates, signage. Directly supports event credit deployments and cross-sells to organisers.
Boards, approvals, booking, claims, pipeline. These are the tools organisations pay for monthly, not once.
Built only when a real client asks. No speculative big builds — those become dead repositories.
Social Proof
Hisyamudin transforms how we think about our workflows. The chatbot he built for RWMF handled hundreds of queries we used to answer manually — it was a game changer for the team.
What impressed me most is that he built production-ready systems without any formal engineering background. The e-RUAI system is something our entire team uses daily.
His approach to AI and automation is practical and grounded. He doesn't just build for the sake of it — he identifies the real pain points and solves them elegantly.
* Testimonials are illustrative placeholders. Replace with real quotes from colleagues or partners.
Credentials
Writing
Thoughts on AI automation, vibe coding, and building practical systems without a tech background.
Kenapa SAFE bukan sekadar freebie, tapi playbook bernilai tinggi untuk orang yang serius nak bina sistem AI automasi.
Penerangan simple untuk beginner supaya cepat faham workflow, node, dan API tanpa jargon teknikal.
Kisah upgrade dari manual ke web app, termasuk incident sebenar, framework praktikal, dan checklist untuk builder yang nak mula.
Kenapa MELI dibina semasa RWMF, apa prinsip design dia, dan kenapa "start small" lebih berkesan dari overbuild.
Get In Touch
Interested in streamlining a workflow, building an AI system, or discussing the SAFE Automation Playbook? I'm always happy to connect and explore possibilities.